Valarie A., Z., Mary, J. B., & Dwayne D., G. (2021). Services Marketing: Intergrating Customer Focus Across the Firm. McGraw Hall.
Παραπομπή Chicago StyleValarie A., Zeithaml, Jo Bitner Mary, και Gremler Dwayne D. Services Marketing: Intergrating Customer Focus Across the Firm. McGraw Hall, 2021.
Παραπομπή MLAValarie A., Zeithaml, Jo Bitner Mary, και Gremler Dwayne D. Services Marketing: Intergrating Customer Focus Across the Firm. McGraw Hall, 2021.
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