APA Citation

Valarie A., Z., Mary, J. B., & Dwayne D., G. (2021). Services Marketing: Intergrating Customer Focus Across the Firm. McGraw Hall.

Chicago Style Citation

Valarie A., Zeithaml, Jo Bitner Mary, and Gremler Dwayne D. Services Marketing: Intergrating Customer Focus Across the Firm. McGraw Hall, 2021.

MLA Citation

Valarie A., Zeithaml, Jo Bitner Mary, and Gremler Dwayne D. Services Marketing: Intergrating Customer Focus Across the Firm. McGraw Hall, 2021.

Warning: These citations may not always be 100% accurate.