Philip, K., Kevin, K., & Delphine, M. (2023). Marketing Management (15th Edition). Pearson Education.
Chicago Style CitationPhilip, Kotler, Keller Kevin, and Manceau Delphine. Marketing Management (15th Edition). Pearson Education, 2023.
MLA CitationPhilip, Kotler, Keller Kevin, and Manceau Delphine. Marketing Management (15th Edition). Pearson Education, 2023.
Warning: These citations may not always be 100% accurate.