Merle, C., & Anthony, D. B. (2023). New Products Management (Eleventh Edition). McGraw-Hill Education.
Styl ChicagoMerle, Crawford, a Di Benedetto Anthony. New Products Management (Eleventh Edition). McGraw-Hill Education, 2023.
Citace podle MLAMerle, Crawford, a Di Benedetto Anthony. New Products Management (Eleventh Edition). McGraw-Hill Education, 2023.
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