Merle, C., & Anthony, D. B. (2023). New Products Management (Eleventh Edition). McGraw-Hill Education.
Chicago Style CitationMerle, Crawford, and Di Benedetto Anthony. New Products Management (Eleventh Edition). McGraw-Hill Education, 2023.
MLA CitationMerle, Crawford, and Di Benedetto Anthony. New Products Management (Eleventh Edition). McGraw-Hill Education, 2023.
Warning: These citations may not always be 100% accurate.