Παραπομπή APA

Jochen, W., & Christopher, L. (2023). Essentials of Services Marketing (3rd Edition). Pearson Education.

Παραπομπή Chicago Style

Jochen, Wirtz, και Lovelock Christopher. Essentials of Services Marketing (3rd Edition). Pearson Education, 2023.

Παραπομπή MLA

Jochen, Wirtz, και Lovelock Christopher. Essentials of Services Marketing (3rd Edition). Pearson Education, 2023.

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