Jochen, W., & Christopher, L. (2023). Essentials of Services Marketing (3rd Edition). Pearson Education.
Chicago Style CitationJochen, Wirtz, i Lovelock Christopher. Essentials of Services Marketing (3rd Edition). Pearson Education, 2023.
Cita MLAJochen, Wirtz, i Lovelock Christopher. Essentials of Services Marketing (3rd Edition). Pearson Education, 2023.
Atenció: Aquestes cites poden no estar 100% correctes.