Jochen, W., & Christopher, L. (2023). Essentials of Services Marketing (3rd Edition). Pearson Education.
Styl ChicagoJochen, Wirtz, a Lovelock Christopher. Essentials of Services Marketing (3rd Edition). Pearson Education, 2023.
Citace podle MLAJochen, Wirtz, a Lovelock Christopher. Essentials of Services Marketing (3rd Edition). Pearson Education, 2023.
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