Jochen, W., & Christopher, L. (2023). Essentials of Services Marketing (3rd Edition). Pearson Education.
Trích dẫn kiểu ChicagoJochen, Wirtz, và Lovelock Christopher. Essentials of Services Marketing (3rd Edition). Pearson Education, 2023.
MLA CitationJochen, Wirtz, và Lovelock Christopher. Essentials of Services Marketing (3rd Edition). Pearson Education, 2023.
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