Robert, W. P., Eugene, S., Louis, W. S., & Adel, I. E. (2023). Marketing Channel Strategy: An Omni-Channel Approach (Ninth Edition). Routledge Taylor & Francis Group.
Trích dẫn kiểu ChicagoRobert, W. Palmatier, Sivadas Eugene, W. Stern Louis, và I. El-Ansary Adel. Marketing Channel Strategy: An Omni-Channel Approach (Ninth Edition). Routledge Taylor & Francis Group, 2023.
Deismireacht MLARobert, W. Palmatier, Sivadas Eugene, W. Stern Louis, và I. El-Ansary Adel. Marketing Channel Strategy: An Omni-Channel Approach (Ninth Edition). Routledge Taylor & Francis Group, 2023.
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