APA Citation

Rajkumar, V., Paul, W. F., & Ronald, T. W. (2023). Marketing Analytics: Essential Tools for Data-Driven Decisions. Darden Business Publishing.

Chicago Style Citation

Rajkumar, Venkatesan, W. Farris Paul, and T. Wilcox Ronald. Marketing Analytics: Essential Tools for Data-Driven Decisions. Darden Business Publishing, 2023.

MLA Citation

Rajkumar, Venkatesan, W. Farris Paul, and T. Wilcox Ronald. Marketing Analytics: Essential Tools for Data-Driven Decisions. Darden Business Publishing, 2023.

Warning: These citations may not always be 100% accurate.