APA Citation

Phi, K., Kevin, L. K., & Alexander, C. (2023). Marketing Management (Sixteenth Edition - Global Edition). Pearson Education.

Chicago Style Citation

Phi, Kotler, Lane Keller Kevin, and Chernev Alexander. Marketing Management (Sixteenth Edition - Global Edition). Pearson Education, 2023.

MLA Citation

Phi, Kotler, Lane Keller Kevin, and Chernev Alexander. Marketing Management (Sixteenth Edition - Global Edition). Pearson Education, 2023.

Warning: These citations may not always be 100% accurate.