How does the decoy effect enhance consumer purchase decision?

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How does the decoy effect enhance consumer purchase decision?

Bachelor thesis of Business Administration - Digital Marketing

Wedi'i Gadw mewn:

Manylion Llyfryddiaeth
Prif Awdur:	Le, Thi Huong Trang
Awduron Eraill:	Le, Phuoc Cuu Long
Fformat:	Luận văn
Iaith:	English
Cyhoeddwyd:	Vietnam-Korea University of Information and Communication Technology 2024
Pynciau:	Consumers
Mynediad Ar-lein:	https://elib.vku.udn.vn/handle/123456789/3933
Tagiau:	Ychwanegu Tag Dim Tagiau, Byddwch y cyntaf i dagio'r cofnod hwn!

Thư viện lưu trữ:	Trường Đại học Công nghệ Thông tin và Truyền thông Việt Hàn - Đại học Đà Nẵng

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