Orville, C. W., & John, W. M. (2024). Marketing Strategy: A Decision-Focused Approach (8E). McGraw-Hill Education.
Citación estilo ChicagoOrville, C. Walker, y W. Mullins John. Marketing Strategy: A Decision-Focused Approach (8E). McGraw-Hill Education, 2024.
Cita MLAOrville, C. Walker, y W. Mullins John. Marketing Strategy: A Decision-Focused Approach (8E). McGraw-Hill Education, 2024.
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