Kotler, P., & Lane Keller, K. (2025). A Framework for Marketing Management (6 ed, Global Edition). Pearson.
Chicago Style CitationKotler, Philip, and Kevin Lane Keller. A Framework for Marketing Management (6 Ed, Global Edition). Pearson, 2025.
MLA CitationKotler, Philip, and Kevin Lane Keller. A Framework for Marketing Management (6 Ed, Global Edition). Pearson, 2025.
Warning: These citations may not always be 100% accurate.