APA Citation

Kotler, P., Lane Keller, K., Brady, M., Malcolm, G., & Hansen, T. (2025). Marketing Management (4th European Edition). Pearson.

Chicago Style Citation

Kotler, Philip, Kevin Lane Keller, Mairead Brady, Goodman Malcolm, and Torben Hansen. Marketing Management (4th European Edition). Pearson, 2025.

MLA Citation

Kotler, Philip, et al. Marketing Management (4th European Edition). Pearson, 2025.

Warning: These citations may not always be 100% accurate.