APA Citation

Kannapon, L., Dulce, P., & H. Jacqueline, B. (2025). Product Innovation Toolbox: A Field Guide to Consumer Understanding and Research (2th Edition). Wiley.

Chicago Style Citation

Kannapon, Lopetcharat, Paredes Dulce, and Beckley H. Jacqueline. Product Innovation Toolbox: A Field Guide to Consumer Understanding and Research (2th Edition). Wiley, 2025.

MLA Citation

Kannapon, Lopetcharat, Paredes Dulce, and Beckley H. Jacqueline. Product Innovation Toolbox: A Field Guide to Consumer Understanding and Research (2th Edition). Wiley, 2025.

Warning: These citations may not always be 100% accurate.