Advertising Theory (Second Edition)

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Advertising Theory (Second Edition)

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Bibliografiske detaljer
Những tác giả chính:	Shelly, Rodgers, Esther, Thorson
Format:	Other
Sprog:	English
Udgivet:	Library of Congress Cataloging-in-Publication Data 2025
Fag:	Advertising Theory
Online adgang:	https://elib.vku.udn.vn/handle/123456789/5693
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Thư viện lưu trữ:	Trường Đại học Công nghệ Thông tin và Truyền thông Việt Hàn - Đại học Đà Nẵng

Lignende værker

Advertising copywriting /
af: Burton, Philip Ward, 1910-
Udgivet: (1999)

Advertising age handbook of advertising /
af: Lewis, Herschell Gordon, 1926-
Udgivet: (1999)

Creative strategy in advertising /
af: Jewler, A. Jerome.
Udgivet: (2001)

Advertising & IMC Principles & Practice ( 11th Edition)
af: Sandra, Moriarty, et al.
Udgivet: (2025)

Advertising
af: Wright, John S.
Udgivet: (1966)

Advertising : from fundamentals to strategies /
af: Rothschild, Michael L.
Udgivet: (1987)

Advertising strategy :
af: Percy, Larry
Udgivet: (1980)

Advertising in the 21st century :
af: Cowan, D. S.
Udgivet: (1968)

Contemporary advertising
af: Arens, William F.
Udgivet: (2009)

Contemporary advertising
af: William F. Arens
Udgivet: (1996)

Contemporary advertising
af: Arens, William F.
Udgivet: (2004)

Contemporary advertising
af: Arens, William F
Udgivet: (2002)

Advertising as communication
af: Dyer, Gillian
Udgivet: (1982)

Contemporary advertising /
af: Arens, William F.
Udgivet: (2002)

Contemporary advertising /
af: Arens, William F.
Udgivet: (2002)

Contemporary advertising /
af: Arens, William F.
Udgivet: (2004)

Contemporary advertising /
af: Arens, William F.
Udgivet: (2006)

Social Media Strategy: Marketing, Advertising and Public Relations in The Consumer Revolution (Second Edition)
af: Keith, A. Quesenberry
Udgivet: (2023)

Advertising: An Integrated Marketing Communication Perspective (Fourth Edition)
af: Gayle, Kerr, et al.
Udgivet: (2023)

Advertising and integrated brand promotion
af: O'Guinn, Thomas C.

Advertising principles : choice, challenge, change /
af: Vanden Bergh, Bruce G.
Udgivet: (1999)

Advertising and integrated brand promotion
af: O'Guinn, Thomas C.
Udgivet: (2006)

NTC's dictionary of advertising
af: Wiechmann, Jack G.
Udgivet: (1993)

Essentials of contemporary advertising
af: Arens, William F.
Udgivet: (2009)

Creative strategy in advertising
af: Drewniany, Bonnie L.
Udgivet: (2008)

Creative strategy in advertising
af: Bonnie L. Drewniany
Udgivet: (2008)

Advertising in tourism and leisure /
af: Morgan, Nigel
Udgivet: (2000)

The fundamentals of advertising /
af: Wilmshurst, John.
Udgivet: (1999)

The end of advertising as we know it /
af: Zyman, Sergio.
Udgivet: (2002)

The Media Handbook A Complete Guide to Advertising Media Selection, Planning, Research, and Buying ( 7th Edition )
af: Helen, Katz
Udgivet: (2025)

Fashion advertising and promotion /
af: Diamond, Jay.
Udgivet: (1996)

Advertising in Japan
Udgivet: (1978)

Advertising copywriting /
af: Burton, Philip Ward, 1910-
Udgivet: (1999)

Integrated Advertising, Promotion, and Marketing Communications (Global Edition - Eighth Edition)
af: Kenneth, E. Clow, et al.
Udgivet: (2023)

Integrated Advertising, Promotion, and Marketing Communications (Ninth Edition - Global Edition)
af: Kenneth, E. Clow, et al.
Udgivet: (2023)

Advertising :
af: Mono
Udgivet: (2001)

Advertising its place in political & managerial economics
af: Reekie, W. Duncan
Udgivet: (1974)

Advertising and Promotion: An Integrated Marketing Communications Perspective (Eleventh Edition)
af: George, E. Belch, et al.
Udgivet: (2023)

Advertising contemporary society :
af: Rotzoll, Kim B.
Udgivet: (1986)

The Role and application of advertising in Japan
Udgivet: (1973)