Emerging Trends, Threats, and Opportunities in International Marketing: What Executives Need to Know
The context of international business has evolved over the years and has always refl ected the climate of the time. Three major changes that have taken place in the last decade or so should be noted. First, the landscape of the global economy changed drastically in the last decade or so. The Asia...
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Main Authors: | , , |
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Format: | Book |
Language: | English |
Published: |
Business Expert
2012
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Subjects: | |
Online Access: | https://scholar.dlu.edu.vn/thuvienso/handle/DLU123456789/31105 |
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Institutions: | Thư viện Trường Đại học Đà Lạt |
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