Citazione APA

Köcher, S. (2015). The Paradox of Points: Theoretical Foundation and Empirical Evidence of Medium Magnitude Effects in Loyalty Programs. Springer.

Stile di citazione Chicago

Köcher, Sören. The Paradox of Points: Theoretical Foundation and Empirical Evidence of Medium Magnitude Effects in Loyalty Programs. Springer, 2015.

Citazione MLA

Köcher, Sören. The Paradox of Points: Theoretical Foundation and Empirical Evidence of Medium Magnitude Effects in Loyalty Programs. Springer, 2015.

Attenzione: Queste citazioni potrebbero non essere precise al 100%.