Cita APA

Blattberg, R. C., Kim, B., & Neslin, S. A. (2020). Database Marketing. Springer New York.

Chicago Style Citation

Blattberg, Robert C., Byung-Do Kim, i Scott A. Neslin. Database Marketing. Springer New York, 2020.

Cita MLA

Blattberg, Robert C., Byung-Do Kim, i Scott A. Neslin. Database Marketing. Springer New York, 2020.