Advances in Corporate Branding. 1st ed. 2017

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Advances in Corporate Branding. 1st ed. 2017

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Những tác giả chính:	Balmer, John M. T., Powell, Shaun M., Kernstock, Joachim, Brexendorf, Tim Oliver
Format:	Knjiga
Jezik:	English
Izdano:	Palgrave Macmillan UK 2020
Teme:	Business and Management Customer Relationship Management Business Strategy Organization
Online dostop:	http://doi.org/10.1057/978-1-352-00008-5 https://scholar.dlu.edu.vn/thuvienso/handle/DLU123456789/97083
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