The impact of access to finance and business environment on firm innovation in Vietnam: Moderating role of working experience of top manager

由 Nguyen, Thu Thi Hong, Nguyen, Minh Hue, Do, Bich Ngoc, Le, Minh Thi Hong
出版 2025

Augmenting TikTok shop adoption: The mediating role of Key Opinion Consumers (KOCs) in live streaming, video content, and Artificial Intelligence (AI) recommendations

由 Le, Minh Thi Hong, Pham, Hieu Ngoc Minh, Nguyen, Ly Thi Truc, Le, Thuy Thi Xuan, Nguyen, Suong Thi Mai
出版 2025