Power retail : winning strategies from Chapters and other leading retailers in Canada /

Why power retaillers succeed despite the odds; The basis for strategy-customer segmentation; The essence of retail differentiation-The retail value proposition...

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Dades bibliogràfiques
Autor principal: Stevenson, Lawrence N.
Altres autors: Shlesinger, Joseph C., Pearce, Michael R.
Format: Llibre
Idioma:English
Publicat: London : McGraw-Hill, 2000.
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Descripció
Sumari:Why power retaillers succeed despite the odds; The basis for strategy-customer segmentation; The essence of retail differentiation-The retail value proposition...
Descripció física:v, 254 p. : ill. ; 23cm.
ISBN:0075609967