Sales and marketing for the travel professional /
Travel as a product. Marketing principles. Market planning. Preparation for selling. Sales style...
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| 1. autor: | |
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| Format: | Książka |
| Język: | English |
| Wydane: |
New York :
Glencoe,
1991.
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| Hasła przedmiotowe: | |
| Etykiety: |
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| Thư viện lưu trữ: | Mạng thư viện Đại học Đà Nẵng |
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| Streszczenie: | Travel as a product. Marketing principles. Market planning. Preparation for selling. Sales style... |
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| Opis fizyczny: | xv, 191 p. : ill. (some col.) ; 28cm. |
| ISBN: | 0026808676 |