Fundamentals of successful newsletters : everything you need to write, design, and publish more effective newsletters /

This book will help you understand and meet the needs of your readers, write lead stories, features and headlines that win and hold attention, design, illustrate, lay out, and print your newsletter, evaluate the finished product and build readership.

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Détails bibliographiques
Auteur principal: Bivins, Thomas H. 1947-
Format: Livre
Langue:English
Publié: Lincolnwood, Ill. : NTC Business Books, 1992.
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Thư viện lưu trữ: Mạng thư viện Đại học Đà Nẵng
Description
Résumé:This book will help you understand and meet the needs of your readers, write lead stories, features and headlines that win and hold attention, design, illustrate, lay out, and print your newsletter, evaluate the finished product and build readership.
Description matérielle:208 p. : ill. ; 28cm.
ISBN:0844234842