Strategic management in the global economy /
This book is about: Global firms and the global environment; The globalization process; Competitive analysis and strategic planning: The corporate view; ...
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| Format: | Book |
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| Language: | English |
| Published: |
New York :
John Wiley and Sons,
1997.
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| Edition: | 3rd ed. |
| Subjects: | |
| Tags: |
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| Institutions: | Mạng thư viện Đại học Đà Nẵng |
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| Summary: | This book is about: Global firms and the global environment; The globalization process; Competitive analysis and strategic planning: The corporate view; ... |
|---|---|
| Physical Description: | ix, 582 p. : ill. ; 23.5cm. |
| ISBN: | 0471158739 |