Anderson, C. H., & Vincze, J. W. (2000). Strategic marketing management: Eeting the global marketing challenge. Boston: Houghton Mifflin.
Style de citation ChicagoAnderson, Carol H., et Julian W. Vincze. Strategic Marketing Management: Eeting the Global Marketing Challenge. Boston: Houghton Mifflin, 2000.
Style de citation MLAAnderson, Carol H., et Julian W. Vincze. Strategic Marketing Management: Eeting the Global Marketing Challenge. Boston: Houghton Mifflin, 2000.
Attention : ces citations peuvent ne pas être correctes à 100%.