Style de citation APA

Ferrell, O. C., Lucas, G. H., & Luck, D. (1994). Strategic marketing management: Text and cases. Cincinnati, Ohio: College Division.

Style de citation Chicago

Ferrell, O. C., George H. Lucas, et David Luck. Strategic Marketing Management: Text and Cases. Cincinnati, Ohio: College Division, 1994.

Style de citation MLA

Ferrell, O. C., George H. Lucas, et David Luck. Strategic Marketing Management: Text and Cases. Cincinnati, Ohio: College Division, 1994.

Attention : ces citations peuvent ne pas être correctes à 100%.