Percy, L. (1997). Strategies for implementing integrated marketing communications. Lincolnwood, Ill.: NTC Business Books.
Citación estilo ChicagoPercy, Larry. Strategies for Implementing Integrated Marketing Communications. Lincolnwood, Ill.: NTC Business Books, 1997.
Cita MLAPercy, Larry. Strategies for Implementing Integrated Marketing Communications. Lincolnwood, Ill.: NTC Business Books, 1997.
Precaución: Estas citas no son 100% exactas.