Percy, L. (1997). Strategies for implementing integrated marketing communications. Lincolnwood, Ill.: NTC Business Books.
Chicago ZitierstilPercy, Larry. Strategies for Implementing Integrated Marketing Communications. Lincolnwood, Ill.: NTC Business Books, 1997.
MLA ZitierstilPercy, Larry. Strategies for Implementing Integrated Marketing Communications. Lincolnwood, Ill.: NTC Business Books, 1997.
Achtung: Diese Zitate sind unter Umständen nicht zu 100% korrekt.