Managing business relationships /
This book is about: Making sense of business markets; How companies relate to each other; The nature of management in business markets; Developing strategy in business markets; ...
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| Format: | Book |
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| Language: | English |
| Published: |
Chichester ; New York :
John Wiley and Sons,
1998.
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| Subjects: | |
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| Institutions: | Mạng thư viện Đại học Đà Nẵng |
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| Summary: | This book is about: Making sense of business markets; How companies relate to each other; The nature of management in business markets; Developing strategy in business markets; ... |
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| Physical Description: | xii, 280 p. ; 23cm. |
| ISBN: | 0471970751 |