Kitchen, P. J. (1999). Marketing communications: Principles and practice. London: International Thomson Business Press.
Παραπομπή Chicago StyleKitchen, Philip J. Marketing Communications: Principles and Practice. London: International Thomson Business Press, 1999.
Παραπομπή MLAKitchen, Philip J. Marketing Communications: Principles and Practice. London: International Thomson Business Press, 1999.
Πρόσοχή: Οι παραπομπές μπορεί να μην είναι 100% ακριβείς.