Foundations in strategic management /

This book is about: The strategic management process; The external environment; The internal environment and strategic direction; Business strategy; Corporate strategy; Strategy implementation; Strategic control and restructuring; and Strategic challenges for the twenty-first century.

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Λεπτομέρειες βιβλιογραφικής εγγραφής
Κύριος συγγραφέας: Harrison, Jeffrey S.
Άλλοι συγγραφείς: John, Caron H. St.
Μορφή: Βιβλίο
Γλώσσα:English
Έκδοση: Cincinnati, Ohio : South-Western College, 1998.
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Περιγραφή
Περίληψη:This book is about: The strategic management process; The external environment; The internal environment and strategic direction; Business strategy; Corporate strategy; Strategy implementation; Strategic control and restructuring; and Strategic challenges for the twenty-first century.
Φυσική περιγραφή:xi, 173 p. : ill. ; 25.5cm.
ISBN:0538878444