Foundations in strategic management /
This book is about: The strategic management process; The external environment; The internal environment and strategic direction; Business strategy; Corporate strategy; Strategy implementation; Strategic control and restructuring; and Strategic challenges for the twenty-first century.
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| Autor principal: | |
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| Formato: | Livro |
| Idioma: | English |
| Publicado em: |
Cincinnati, Ohio :
South-Western College,
1998.
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| Thư viện lưu trữ: | Mạng thư viện Đại học Đà Nẵng |
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| Resumo: | This book is about: The strategic management process; The external environment; The internal environment and strategic direction; Business strategy; Corporate strategy; Strategy implementation; Strategic control and restructuring; and Strategic challenges for the twenty-first century. |
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| Descrição Física: | xi, 173 p. : ill. ; 25.5cm. |
| ISBN: | 0538878444 |