Nash, E. L. (2000). Direct marketing: Strategy, planning, execution (4th ed.). New York: McGraw Hill.
Trích dẫn kiểu ChicagoNash, Edward L. Direct Marketing: Strategy, Planning, Execution. 4th ed. New York: McGraw Hill, 2000.
MLA citiranjeNash, Edward L. Direct Marketing: Strategy, Planning, Execution. 4th ed. New York: McGraw Hill, 2000.
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