Marketing dựa trên giá trị Các chiến lược marketing tạo ra tăng trưởng doanh nghiệp và giá trị cổ đông

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Bibliographic Details
Main Author:	Doyle, Peter
Other Authors:	Tường Vân (Dịch), Cam Thảo (Dịch)
Format:	Book
Language:	Vietnamese
Published:	Tp. Hồ Chí Minh Nxb. Tổng hợp Tp. Hồ Chí Minh 2009 Tinh văn Media
Subjects:	Cổ đông Tiếp thị Kinh tế Doanh nghiệp
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Institutions:	Trung tâm Học liệu Lê Vũ Hùng, Trường Đại học Đồng Tháp

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