Cái đuôi dài hiện tượng mới trong kinh doanh : tại sao "phần đuôi" bán được của một sản phầm tuy thấp nhưng đem lại lợi nhuận cao?

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Bibliographic Details
Main Author:	Anderson, Chris 1961-
Other Authors:	Nguyễn, Hồng Quang (fdichj)
Format:	Book
Language:	Vietnamese
Published:	TP.Hồ Chí Minh Trẻ 2009
Subjects:	Marketing > Đổi mới công nghệ Phân khúc thị trường
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Institutions:	Trung tâm Học liệu Lê Vũ Hùng, Trường Đại học Đồng Tháp

Description
Physical Description:	436tr. 21cm.

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