The economic environment of business

"The Economic Environment of Business" introduces the essential principles of economics, all from the perspective of business. In addition to covering the traditional principles of economics, the book also has sections which highlight the relationship with other business disciplines, inclu...

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Chi tiết về thư mục
Tác giả chính: Sloman, John
Định dạng: Sách
Ngôn ngữ:Undetermined
Được phát hành: Harlow, England Prentice Hall / Financial Times 2005
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Thư viện lưu trữ: Trung tâm Học liệu Trường Đại học Cần Thơ
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520 |a "The Economic Environment of Business" introduces the essential principles of economics, all from the perspective of business. In addition to covering the traditional principles of economics, the book also has sections which highlight the relationship with other business disciplines, including: globalisation, business strategy, Porter's five forces, the product life cycle, and business ethics. This book is ideal for undergraduate or postgraduate students doing a non-specialist one-semester economics course. 
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