Leadership communication

Leadership Communication is a text to guide current and potential leaders in developing the communication capabilities needed to lead organizations effectively. It brings together managerial communication and concepts of emotional intelligence to create a new model of communication skills and strate...

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Λεπτομέρειες βιβλιογραφικής εγγραφής
Κύριος συγγραφέας: Barrett, Deborah J.
Μορφή: Βιβλίο
Γλώσσα:Undetermined
Έκδοση: Boston McGraw Hill 2006
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Thư viện lưu trữ: Trung tâm Học liệu Trường Đại học Cần Thơ
Περιγραφή
Περίληψη:Leadership Communication is a text to guide current and potential leaders in developing the communication capabilities needed to lead organizations effectively. It brings together managerial communication and concepts of emotional intelligence to create a new model of communication skills and strategies for corporate leaders. It begins with chapters on the core communication skills of developing strategy, analyzing an audience, writing all types of business documents and correspondence, and designing and delivering effective PowerPoint presentations - all from a leadership perspective. Then, it takes students through chapters on emotional intelligence, cultural literacy, meeting management, and team leadership, before concluding with chapters on internal and external organizational communication.