International business : Environments and operations

This classic bestseller discusses the differences faced in international environments, the overall strategies companies can take, and practical alternatives for operating abroad. Its abundance of colorful maps, strong engaging and opening cases, and classic and contemporary examples provide a balanc...

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主要作者: Daniels, John D.
格式: 图书
语言:Undetermined
出版: Upper Saddle River, NJ. Pearson Eduacation, Inc. 2004
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