International business the challenge of global competition

This continues to be the textbook of choice for instructors who want comprehensive coverage. A broad range of topics is dealt with, to show students the steps a business must take to go global. As the ultimate reference for the international business student, the book incorporates global examples wi...

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Detalhes bibliográficos
Outros Autores: Donald A. Ball
Idioma:Undetermined
English
Publicado em: Boston McGraw-Hill Irwin 2008
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Thư viện lưu trữ: Trung tâm Học liệu Trường Đại học Trà Vinh