Differential games in marketing

Game theory has proven useful to represent and conceptualize problems of conflict and cooperation in a formal way, and to predict the outcome of such situations. Differential games are dynamic games that are particularly designed to study systems where observations and decisions are made in real tim...

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Detalles Bibliográficos
Autor principal: Jørgensen, Steffen
Formato: Libro
Lenguaje:Undetermined
Publicado: Boston, MA. Kluwer Academic Publishers 2004
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