Mohr, J. J. (2005). Marketing of high-technology products and innovations. Upper Saddle River, NJ: Pearson / Prentice Hall.
Chicago ZitierstilMohr, Jakki J. Marketing of High-technology Products and Innovations. Upper Saddle River, NJ: Pearson / Prentice Hall, 2005.
MLA ZitierstilMohr, Jakki J. Marketing of High-technology Products and Innovations. Upper Saddle River, NJ: Pearson / Prentice Hall, 2005.
Achtung: Diese Zitate sind unter Umständen nicht zu 100% korrekt.