Cita APA

Mohr, J. J. (2005). Marketing of high-technology products and innovations. Upper Saddle River, NJ: Pearson / Prentice Hall.

Citación estilo Chicago

Mohr, Jakki J. Marketing of High-technology Products and Innovations. Upper Saddle River, NJ: Pearson / Prentice Hall, 2005.

Cita MLA

Mohr, Jakki J. Marketing of High-technology Products and Innovations. Upper Saddle River, NJ: Pearson / Prentice Hall, 2005.