Roll, M. (2006). Asian brand strategy: How Asia builds strong brands. New York, N.Y: Palgrave MacMillan.
Čikaški stil citiranjaRoll, Martin. Asian Brand Strategy: How Asia Builds Strong Brands. New York, N.Y: Palgrave MacMillan, 2006.
MLA način citiranjaRoll, Martin. Asian Brand Strategy: How Asia Builds Strong Brands. New York, N.Y: Palgrave MacMillan, 2006.
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