Strategic management : Building and sustaining competitive advantage
Strategic management: Building and sustaining competitive advantage shows you in detail how the world's top companies build, extend, and sustain a competitive advantage. How do they do it? Through distinctive competence, quality, globalization, change, and ethics. And because this business tex...
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| Glavni autor: | |
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| Format: | Knjiga |
| Jezik: | Undetermined |
| Izdano: |
Mason, OH
Thomson/South-Western
2006
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| Teme: | |
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| Thư viện lưu trữ: | Trung tâm Học liệu Trường Đại học Cần Thơ |
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| Sažetak: | Strategic management: Building and sustaining competitive advantage shows you in detail how the world's top companies build, extend, and sustain a competitive advantage. How do they do it? Through distinctive competence, quality, globalization, change, and ethics. And because this business textbook is rich with study tools, Strategic management: Building and sustaining competitive advantage gives you the competitive advantage on the test as well! |
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