Nghiên cứu tiếp thị = Marketing research

Cuốn sách " Nghiên cứu tiếp thị " trình bày các khái niệm lý thuyết cơ bản , nhất là các kỹ năng cần thiết để tiến hành nghiên cứu, kèm theo các ví dụ minh họa. Đây vừa là sách nhập môn về nghiên cứu tiếp thị, vừa là sách hươ...

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Bibliographic Details
Main Author:	Trần, Xuân Kiêm
Format:	Book
Language:	Undetermined
Published:	Hà Nội Lao động 2006
Subjects:	Marketing research,Nghiên cứu tiếp thị
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Institutions:	Trung tâm Học liệu Trường Đại học Cần Thơ

Nghiên cứu tiếp thị = Marketing research

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