Market leader

Market Leader is the definitive business English course, with flexible, up-to-date materials reflecting today¿s dynamic business environment. This four-level series ¿ with a brand-new course for beginning students ¿ develops language skills, expands vocabulary, and increases students¿ grasp of busin...

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Bibliografski detalji
Glavni autor: Cotton, David
Format: Knjiga
Jezik:Undetermined
Izdano: Harlow Pearson Education 2007
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Thư viện lưu trữ: Trung tâm Học liệu Trường Đại học Cần Thơ
Opis
Sažetak:Market Leader is the definitive business English course, with flexible, up-to-date materials reflecting today¿s dynamic business environment. This four-level series ¿ with a brand-new course for beginning students ¿ develops language skills, expands vocabulary, and increases students¿ grasp of business concepts with: Coverage of relevant business topics, including ethics, globalization, branding, leadership, and innovation. Material drawn from a wide range of respected business sources and supported by language and skills exercises and useful case studies