Strategic management : Creating competitive advantagement

Strategic Management: Creating Competitive Advantages, 1st Edition, by Dess and Lumpkin, responds to the demands of today's rapidly changing and unpredictable global marketplace that students will face when they enter the business world. The concepts-only text provides students with a timely, r...

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Autor principal: Dess, Gregory G.
Format: Llibre
Idioma:Undetermined
Publicat: Boston McGraw-Hill 2005
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