Các nguyên tắc Marketing trong cạnh tranh toàn cầu

Giới thiệu các nguyên tắc marketing trong cạnh tranh toàn cầu, các vấn đề về sản phẩm, giá cả, cổ động, địa điểm hay các hệ thống phân phối đang là một thách thức lớn đối với hệ thống phân phối cảu công ty Việt nam trong tình toàn cầu...

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Bibliographic Details
Main Author:	Dương, Hữu Hạnh
Format:	Book
Language:	Undetermined
Published:	Hà Nội Lao động xã hội 2007
Subjects:	Marketing,Sự tiếp thị
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Institutions:	Trung tâm Học liệu Trường Đại học Cần Thơ

Các nguyên tắc Marketing trong cạnh tranh toàn cầu

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