WebMining for profit : e-business optimization
WebMining for Profitability provides a central reference to the components, issues, techniques and technologies for aggregating, enhancing, mining, and leveraging web data for personalization and profitability. This is the only book that provides guidance for categorizing the dozens of personalizati...
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| Hlavní autor: | |
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| Médium: | Kniha |
| Jazyk: | Undetermined |
| Vydáno: |
Boston
Digital Press
2001
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| Thư viện lưu trữ: | Trung tâm Học liệu Trường Đại học Cần Thơ |
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| Shrnutí: | WebMining for Profitability provides a central reference to the components, issues, techniques and technologies for aggregating, enhancing, mining, and leveraging web data for personalization and profitability. This is the only book that provides guidance for categorizing the dozens of personalization products and services in the market or assessing their effectiveness. The book has a companion website that will be continuously updated. The site will enable readers to chat, mail sections to colleagues, and register for a newsletter on new profitability products, services, upgrades, announcements, and profitability case studies. |
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