APA Citation

Peter, J. P. (2007). Marketing management: Knowledge and skills. Boston: McGraw-Hill/Irwin.

Chicago Style Citation

Peter, J. Paul. Marketing Management: Knowledge and Skills. Boston: McGraw-Hill/Irwin, 2007.

MLA Citation

Peter, J. Paul. Marketing Management: Knowledge and Skills. Boston: McGraw-Hill/Irwin, 2007.

Warning: These citations may not always be 100% accurate.